This was a project for the UNC School of Nursing. My team and I were approached after the school noticed that students were doing particularly bad on exams regarding the processing of dietary lipids as it is a very dense topic. We received the voiceover but no other guidelines.
I made my assets in Illustrator and animated in After Effects the first 45 seconds. My approach was to first research the content and then come up with a way to make the topic approachable and memorable.